Anyone who has said they want more out of life, they want to make a change, and and they are ready to go for it.

And especially, any guy who has said they wanna build a badass body, date hotter women (or make your wife crave you), and become more confident.

If you’ve been on the “self improvement” path for longer than a week or two, and things aren’t dramatically changing for you yet, then…

You’re probably lying to yourself.

Here’s what I mean…

Most people say they want to change. But very few are willing to do what it takes to make that happen.

In fact, very few even KNOW what it really takes.

And the reason they never figure it out, and they struggle forever, is because they are lying to themselves about their priorities.

They say they want to lose weight and get a six-pack, but they’re not willing to stop drinking and eating out all the time.

They say they want to make money and “build an empire” but they’re not willing to humble themselves and go through the pain of failure, over and over again. (which is mandatory for anyone who wants to succeed in business).

They say they want a hotter girlfriend, but they’re not willing to stop jerking off and staying home all the time, because they’re scared of rejection and social pressure.

Look, if you want change, and it’s not happening, then in some way or another, you are likely lying to yourself.

You’re just in love with the “idea” of change. You don’t want it as bad as you think you do.

Here’s the test…

If you want to to improve your fitness life (like most guys reading this)… are you willing to make it your #1 priority over everything else in your life?

Are you willing to say “fvck everything and everyone in my way… this is happening, or I’m gonna die trying.”

Are you willing to sacrifice being comfortable and safe, and give up your old way of doing things?

If not, then you’re not that serious, you’re just a wannabe…

But I’m willing to bet that you ARE serious.

That’s what I wanna see in every one of you…

I wanna see that EDGE… that fvcking “do or die” attitude… where you’d smash through a wall if that’s what it took to succeed.

That’s your true power as a man, and the world needs more of it from you.

I wanna see it, your girl wants to see it, your family wants to see it… 

Your future self wants to see it.

And there’s no better place to start than right here and now.

Like someone once said… “at the moment of commitment, the universe conspires to assist you.”

Make the commitment to yourself, first… and then watch how things suddenly start to unfold and go your way…

I’ll be back with a valuable tip for you tomorrow.

When you see it in your inbox, open it, read it, and take action on it ASAP.

Be ready to hit the ground running.

Do you have negative, sucky people in your life that always make fun of you try and bring you down, be-little your accomplishments, don’t have your back? 

But you know you let them because you’re “Friends”…

Or because you work together?

Or they’re family? 



It’s unhealthy for you and you need to get these people out of

your life as soon as possible.

Writing all these articles, keeps me evolving and improving as a man, which is one of the reasons I love to do it.

Well something curious happens when you improve yourself.

Some people don’t like it…

Some people are still in a negative space of mind, so they don’t want you to improve because if you do, it will mean that you may leave them for more positive people. 

Or that they’ll be reminded of how sucky their own life is… 

Misery loves company…

This happened to me very recently. A close friend of mine, started trying to put me down aboutaspects of my life and at first it bothered me.

When someone you care about is mean to you, that shit stings, and I for sure felt it.

But then I thought to myself (and you should do this too), the person is in a bad place, and rather than take their criticisms personally I should try and inspire them to be better…

So I simply said:

“Hey, that wasn’t cool what you said, sounds like you’re having a bad day, I understand. We all go through crap sometimes, but let’s not take it out on each other. We’re friends and we should have each others back.” 

She instantly changed, apologized and told me all the stuff that was going on with her. Now here’s what my message to her accomplishes.

It weeds out true friends, from bullshit haters.

 Everyone can be a dickhead sometimes, but when you call out a true friend in a calm assured manner, they usually apologize and realize they were being a dickhead.

But not a hater.

A hater won’t acknowledge their mistake, because they are deep down jealous of you, and trying to bring you down to their level of misery.


 Seriously, watch out for haters and negative people, because as you improve your life, you’ll get loads of these.

It’s just part of the self- development process. Your way of knowing you’re on the right track. Remember, it’s not you… It’s THEM

And NEVER dim your light for anyone…

According to a recent meta analysis, sperm counts have nose-dived over 52% since 1973. 

Where has the sperm gone?? 

Some chose to bury their heads under the sand and say that recorded sperm levels appear to be decreasing because we’re better at measuring sperm counts. 

Eh, that can partly explain it BUT that is definitely not the whole picture. 

 Prominent hormone experts explain plummeting sperm counts because men are just not as healthy as they used to be. 

Talk about a low blow. 

With all the endocrine disruptor chemicals in the environment it seems to be an uphill battle to rise from ‘average’ up to a ‘normal’ baseline sperm count. 

Oddly enough, eating more walnuts can help. 

First, scientists examined 117 healthy men between the ages of 21 and 35 who consumed Western style diets. 

Giving a group of these men 75 grams of walnuts daily resulted in better sperm motility, vitality, and morphology. Yes, it’s like their boys were injected with super soldier serum from Captain America.

The walnut groupa also saw a decrease in sperm with chromosomal abnormalities due to a greater intake of alpha-linolenic acid. 

Another study on older guys shows that walnuts have a protective effect when it came to prostate and vascular status. 

So, Why Walnuts? 

Walnuts are balanced with nutrients that correlate with male health and vitality. 

These nutrients include zinc, mangesium, and selenium – all which have been shown to increase sperm and testosterone production.

One serving a day will do the trick.

Your nuts will thank you later.

When you arise in the morning, think of what a precious privilege it is to be alive – to breathe, to think, to enjoy, to love. — Marcus Aurelius

There are infinite opinions, variations, and tweaks, on what the best way to start your day is.

So if you’ve been thinking of starting one for yourself – I say don’t spend too long wondering what to pick. 

Whichever method you pick, know that having an MPR is a super helpful way to starting and maintaining high levels of energy and laser focus throughout the day.

So what is an MPR?

Simply it stands for a morning power routine. 

  • An effective Morning Power Routine creates a familiar/routined start to your day, which reinforces the human craving for consistency and security. Putting your mind at ease. Making you feel in control of your life path.
  • It applies the most effective for YOU elements, in the most suitable for YOU way, in a condensed time to prepare you mentally, physically and spiritually for the day ahead.
  • These elements also train your brain to be able to focus on demand. And they give you clarity about what you want to achieve with all your hard work.
  • You start each day with intent towards that big picture goal, rather than just hoping and wishing that your dreams will come true.

Without it, you are destined to fail. So then, how does one create and effective morning power routine?


1. Know your #1 goal or priority 

2. Write it out every single morning 

2. Take action on it every morning 

An MPR in action

Meet Bob. Bob’s #1 goal is to lose some belly fat and put on some muscle. So the first thing Bob should be doing is going to the gym. 

Now if Bob can’t get to the gym?

He can certainly wake up 15 minutes earlier and complete a short bodyweight workout. Then have extra time to pack a healthy lunch. 

Remember 1% improvements every single day, lead to a 365% improvement over the course of just 1 year. Imagine over a lifetime.

Your turn.

I have a ton of respect for my clients and partners. They’ve got businesses to run. They’re spinning a lot of plates.

> Some are writing long daily emails or doing high-production videos, establishing their brand.

> Others have got a staff of 20 or 30 to manage.

> Still others are training celebrities for their upcoming movie roles

But there’s one skill they all have which I want to pass along. They’re naturally good at project management, (even if they say they’re not.)

They know what the goal is, and they know “how to gett’er done.” 

The part I love to be a part of is when they’re challenged.

Maybe their clients transformation is slow…

Maybe they have cashflow problems…

Maybe they implemented a new ecommerce platform and it’s not quite living up to expectations…

Whatever it is, they’re on it. They don’t whine. They don’t offer up excuses. And they don’t point fingers.

You know what they do?

Implement “a workaround.”

Developing a “workaround mindset” is key.

A workaround may not be the perfect solution. It may not solve the entire problem.

But do not let that paralyze you.

Implementing a workaround allows you to regroup, do things right and… 

“Keep the wheels on the bus.”

For instance, one of my partners promotions was recently banned on FaceBook. The partner was obviously emotional when he told me, however he was back in  business within 24 hours.

One of my clients got injured on his job. In panic, he skyped me.  Within 12 hours, we had a whole new program developed to keep him on track with his goals.

The point I’m making is these problems are solvable. Developing fast “quick and dirty” workarounds are a key skill in your toolbox.

It’s ok to get freaked out for a bit, but just don’t let problems paralyze you. 

And most importantly…

 “Never, never, never give up.”